Growth Marketing Manager

Job Description

We are seeking a digitally savvy and results-oriented Growth Marketing Manager to spearhead our customer acquisition and revenue generation efforts. You will be a key player in developing and executing innovative Account-Based Marketing (ABM) strategies, nurturing leads through our extended sales cycle, and driving deeper engagement with our existing clients. This role requires a strategic thinker with a strong understanding of ABM principles, excellent communication skills, and a data-driven approach to campaign optimization.

Only applicants who are based in Barcelona and hold a valid work permit for Spain will be considered.

Your Challenge

• Develop and implement ABM strategies: Identify and target key accounts, create personalized campaigns, and leverage various channels (Linkedin, email, website, social media, content, etc.) to drive engagement and conversions.
• Orchestrate nurturing campaigns: Design and execute sophisticated lead nurturing campaigns for both prospects and existing clients, ensuring consistent and valuable communication throughout our extended sales cycle.
• Collaborate on content strategy: Work closely with the Head of Marketing to develop compelling content that resonates with our target audience and supports ABM initiatives.
• Drive customer advocacy: Develop strategies to increase adoption and engagement among our existing client base, turning them into loyal advocates for Flexidao.
• Monitor and analyze campaign performance: Track key metrics, conduct A/B testing, and leverage data insights to continuously optimize campaign effectiveness and ROI.
• Manage marketing budget and resources: Effectively allocate resources across different ABM initiatives and track spending to ensure alignment with growth goals.
• Stay ahead of the curve: Research and implement the latest ABM best practices, tools, and technologies to maintain a competitive edge.

Must-haves

• Proven experience: 3+ years of experience in a growth marketing or similar role, with a strong focus on ABM and lead nurturing.
• Digital expertise: Deep understanding of digital marketing channels and tactics, including email marketing, SEO/SEM, paid social, and content marketing.
• ABM proficiency: Demonstrated experience in planning and executing successful ABM campaigns, including account targeting, personalized messaging, and multi-channel engagement.
• Data-driven approach: Strong analytical skills and experience with marketing automation platforms (HubSpot experience is a must have), A/B testing, and data analysis tools (e.g., Google Analytics).
• Excellent communication skills: Exceptional written and verbal communication skills, with fluency in English.
• Collaborative spirit: Ability to work effectively with cross-functional teams, including sales, product, and customer success.

Nice-to-have

• Experience in the clean energy or sustainability sector.
• Familiarity with other CRM systems and analytics tools like Google Analytics.
• Familiarity with LinkedIn campaign manager and Google Ads Campaign.
• Native English speaker.

Your Benefits

Join a dynamic, fast-paced, high-tech B2B company where you'll experience an exceptionally steep learning curve and thrive within an international team with a true "global citizen" mindset.

Here’s what we offer to make your journey even better:

• Posibilities for growth within the company.
• Hybrid and flexible working arrangements.
• A monthly budget for setting up your perfect remote workspace.
• Enjoy your birthday off to celebrate!
• Flexible Retribution via Cobee with a monthly food budget.
• Work in our vibrant Poblenou offices, designed for collaboration and creativity.
• Company-sponsored team events twice per year and other exciting after-work activities.
• Free coffee, tea, snacks, and fresh organic fruit to keep you energized.

Diversity & Inclusion

In Flexidao we embrace diversity by having and promoting an inclusive and diverse environment. Therefore, we are committed to equal opportunity employment regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, or gender identity or expression.

While we have listed certain requirements for this position, we encourage all qualified candidates to apply, even if you don't meet every single requirement listed in the job description. If you're passionate about our mission and believe you have the skills and potential to contribute to our team, we want to hear from you.

Recruitment Process

• Google Meet interview with HR
• Google meet interview with our Head of Marketing
• Google Interview with our CEO

Apply now before it’s too late!

We don’t offer just a “job”. It’s about building cool stuff that matters, together with a great team.
If you see yourself working with us and can meet the key requirements, send your CV to join Flexidao to [email protected].