Responsable de Marketing Corporativo

Job Description

Uplight is creating a new category of energy. We make software that manages energy resources in homes and businesses-including things like smart thermostats, electric vehicles, solar panels, storage batteries, heat pumps, and even people's behavior-to generate, shift, or save energy to balance the grid, making it more efficient and reliable. This creates clean energy capacity that can be used by the power grid instead of burning more fossil fuels. Our solutions accelerate the transition to clean energy and save money for energy customers.

We are looking for a Corporate Marketing Manager to drive our technology forward and help us lead the clean energy revolution.

How you will make an impact

The Corporate Marketing Manager plays a key role in shaping the voice of Uplight by developing content that positions us as the industry leader in customer-activated load flexibility. In this role, you'll craft compelling stories across multiple channels-from our blog and website to demand generation campaigns and sales enablement materials-that resonate with both prospective and existing utility clients.

You'll amplify our clients' success stories through conference speaking opportunities, virtual customer events, and industry award submissions. As the owner of our social media strategy and press release workflow, you'll ensure that the market knows about Uplight's innovations, capabilities, and market differentiators.

What you get to do

• Manage and execute the campaign content calendar, including effective prioritization of content projects and alignment with PR, Demand Generation, and Event needs
• Partner with subject matter experts across the organization and at client organizations to develop engaging content. Own the end-to-end creation of blog posts, case studies, Solution Guides, eBooks, and other content
• Maintain and update the Uplight website, posting blogs, newsroom items, and other resources.
• Edit website pages as needed and support larger website projects, including SEO and AEO initiatives
• Manage the virtual events program, including partnering with speakers, creating content, and working with the Events team for production of webinars and working groups
• Own the speaking and awards program, sourcing story ideas, drafting abstracts, and coordinating with internal teams to obtain client approval & participation
• Support the development and execution of email marketing and advertising campaigns, including crafting copy and partnering with the Design team to develop associated assets
• Lead the approval process for press releases and other PR initiatives. Act as the main liaison between Uplight's PR agency and the Corporate Marketing team.
• Maintain the agenda and speaker outreach for Uplight's annual customer conference, Uplight Customer Connect.
• Develop and manage the company's B2B social media calendar and content strategy, focusing on engagement and reach
• Partner closely with the Design and Development team to maintain a consistent brand across Uplight
• Ensure that the website, Intranet, client list, and tracking documents are up to date.

What you bring to Uplight

• At least 4 years of experience in a Marketing or Communications role. Preference given to experience in a B2B role
• Strong project management skills with the ability to own and support multiple projects with different deadlines
• Experience leading and optimizing business social media accounts
• Expert writing skills with a passion for creative storytelling and a strong ability to communicate complex ideas simply
• Basic knowledge of SEO and AEO
• Excellent communication skills to influence, leverage, and lead cross-functional teams to deliver compelling content
• Experience with WordPress, Photoshop, Pardot, Salesforce, and other marketing stack tools
• Detail-oriented with the ability to proofread all written communications and deliverables and an eye for typos and quick fixes to uninspiring presentations

Bonus points

• Knowledge of the energy industry
• Bachelor's degree in Marketing, Communications, or other related field

Why Join Uplight in Leading the Fight Against Climate Change?

At Uplight, we're not just offering a job - we're offering a chance to be part of the solution to one of the world's biggest challenges. As a certified B Corporation, we're deeply committed to both social and environmental responsibility. Here's why you should join our team of passionate Uplighters:

• Make a Meaningful Impact: Your work directly impacts our mission of decarbonization and building a more sustainable future.
• Grow Your Career: We offer ample advancement opportunities, robust learning and development programs, and a supportive team environment that fosters collaboration and innovation.
• Thrive: We offer comprehensive benefits, including flexible time off, generous parental leave, a wellness stipend, and work flexibility to help you thrive both personally and professionally.
• Belong to an Inclusive Community: We celebrate diversity and foster an inclusive workplace where everyone feels respected, empowered, and heard. Our Employee Resource Groups offer opportunities to connect with colleagues who share your interests and backgrounds.
• Be Part of a Growing Movement: Join a team of dedicated individuals who are passionate about creating a more sustainable future. We offer a collaborative environment where your ideas are valued and your contributions recognized. Together, we can build a brighter tomorrow.

To learn more about our comprehensive benefits package and other perks, visit uplight.com/careers

Salary Range: $80,000 to $100,000 USD + Bonus

In accordance with the Colorado Equal Pay for Equal Work Act, the approximate annual base compensation range is listed above. The actual offer, reflecting the total compensation package and benefits, will be determined by a number of factors including the applicant's experience, knowledge, skills, and abilities, as well as internal equity among our team.

Uplight provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race (including hair texture and hairstyles), color, religion (including head coverings), age, sex, national origin, disability status (including neurodivergence), genetics, protected veteran status, sexual orientation, gender identity or expression, neurotypicality, or any other characteristic protected by federal, state or local laws.