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Asst. General Manager

Lead marketing initiatives in renewable energy sector in India. Develop strategies, manage campaigns, analyze markets, engage stakeholders, and promote sustainability.

KP Group
KP Group
India  UTC+05:30   On-site   Full Time   101-250   18 days ago

We are seeking a dynamic and visionary Assistant General Manager - Marketing to join our innovative team in the renewable energy sector, focusing on solar, wind, and hybrid energy solutions. The ideal candidate will bring a blend of strategic thinking and operational prowess to drive our marketing initiatives and elevate our brand presence globally.

Responsibilities

  • Strategic Leadership: Develop and execute a comprehensive marketing strategy that aligns with the company's business objectives, emphasizing market expansion and brand positioning.
  • Campaign Management: Oversee the planning, development, and execution of marketing campaigns aimed at promoting our renewable energy solutions. Monitor campaign performance and adjust strategies as needed.
  • Team Management: Lead, mentor, and expand the marketing team, ensuring high performance and continuous professional development.
  • Market Analysis: Conduct thorough market research to identify trends, forecast changes, and understand competitor strategies in the renewable energy sector.
  • Stakeholder Engagement: Collaborate with internal stakeholders (e.g., Sales, Product Development) and external partners to ensure cohesive brand messaging and optimize marketing efforts.
  • Digital Marketing: Leverage digital platforms, including social media, email marketing, and the company website, to enhance outreach and engage with target audiences effectively.
  • Budget Management: Manage the marketing budget, ensuring all marketing activities are cost-effective and deliver a high return on investment.
  • Sustainability Initiatives: Advocate and promote the company’s commitment to sustainability and environmental impact through innovative marketing strategies.

Required Qualifications

  • Bachelor’s degree in Marketing, Business Administration, or related field; Master’s degree preferred.
  • Minimum of 5 years of experience in marketing, with at least 2 years in a management role within the renewable energy sector.
  • Proven track record of developing successful marketing strategies and campaigns.
  • Strong understanding of renewable energy markets, particularly solar, wind, and hybrid systems.
  • Excellent leadership, communication, and organizational skills.
  • Proficient in digital marketing tools and platforms.

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About the role

Jun 12, 2024

Full Time

Company

Dec 11, 2024

On-site

5+ years

UTC+05:30

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