Field Sales Executive (B2C)

We are looking for a smart, energetic, and target-oriented Field Sales Executive ( B2C) to drive Residential solar sales at the local level. The person will be responsible for identifying potential customers, visiting them personally, explaining solar solutions, generating leads, and converting leads into confirmed sales orders.

The ideal candidate should have good communication skills, a two-wheeler, and a smartphone and should be comfortable with extensive fieldwork.

Key Responsibilities

• Generate new solar leads through field visits, local networking, references, and direct customer interactions.
• Visit residential, commercial, industrial, and other potential customers to understand their electricity requirements.
• Explain the benefits, savings, ROI, and key features of solar energy solutions to customers.
• Conduct customer meetings and follow up regularly to convert leads into sales.
• Prepare and submit quotations/proposals as per customer requirements.
• Coordinate with the technical and installation teams for site surveys and system requirements.
• Maintain regular follow-ups with prospective customers until order closure.
• Generate sales orders and ensure proper documentation from customers.
• Update leads, customer interactions, follow-ups, and order status through the company's CRM system.
• Develop strong relationships with local customers, dealers, contractors, electricians, architects, and other referral partners.
• Achieve monthly and quarterly sales targets.
• Keep track of competitor activities, market prices, and local solar market trends.
• Collect customer feedback and coordinate with the internal team for issue resolution.

Required Skills

• Excellent communication and convincing skills.
• Good interpersonal and negotiation skills.
• Smart, presentable, and confident personality.
• Ability to independently approach and interact with customers.
• Target-oriented and self-motivated.
• Basic knowledge of smartphones, WhatsApp, Google Maps, email, and mobile applications.
• Ability to prepare/send quotations and sales-related information digitally.
• Good local-area knowledge and networking ability.
• Willingness to travel extensively within the assigned area.

Mandatory Requirements

• Own two-wheeler/bike with a valid driving licence.
• Android smartphone with internet connectivity.
• Good communication skills.
• Comfortable with daily field visits.
• Ability to work independently and achieve sales targets.

Performance Metrics / KPIs

• Number of new leads generated
• Customer visits conducted
• Qualified leads generated
• Conversion rate
• Sales orders generated
• Monthly sales value
• Follow-up effectiveness
• New local customer/partner network developed