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Aurora Solar

Marketing Manager

Become a Marketing Manager at Aurora Solar in the United States. This role focuses on executing demand generation strategies through multi-channel campaigns. Collaborate with teams to enhance engagement and pipeline. Enjoy flexible PTO and a generous parental leave policy.
Aurora Solar
Aurora Solar
United States   Flexible   Full Time   USD 89k–145k yearly  UTC-05:00 — UTC-08:00

Aurora Solar

Company Overview

Aurora Solar

San Francisco, California, United States

2013

Approximately 170 employees (source: thesoftwarereport.com). Revenue figures are not publicly disclosed as of 2023.

What They Do

Aurora Solar is a pioneering software company that specializes in solar photovoltaic (PV) systems, focusing on the design, sales, and delivery workflows necessary for solar installations. The company has developed a comprehensive cloud-based platform that automates the entire process of solar project design, utilizing advanced technologies such as aerial imagery, AI-powered 3D modeling, and LIDAR-based shading analysis. This innovative approach allows users to generate customizable residential and commercial solar designs in a matter of minutes, significantly reducing the time and effort traditionally required for such tasks (source: aurorasolar.com).

With over 7,000 organizations utilizing its platform, Aurora Solar has facilitated the design of more than 20 million solar projects globally. The platform is particularly beneficial for solar installation companies, EPC firms, and sales organizations, providing tools that enhance efficiency and accuracy in project planning. Notably, the platform's capabilities include financial proposal generation, permitting documentation, and built-in CRM for lead tracking, making it a comprehensive solution for solar professionals (source: promptloop.com).

Aurora Solar differentiates itself in the market through its high accuracy, validated by the California Energy Commission for Title 24 compliance, and its rapid design times, which can be under 30 minutes for some users. The platform's extensive dataset, derived from 20 million projects, enhances its AI capabilities, allowing for refined and precise solar designs that outperform many fragmented tools available in the market (source: aurorasolar.com).

Projects & Track Record

As a software provider, Aurora Solar does not engage in the physical execution of solar projects but has empowered the design of over 20 million solar PV systems worldwide. This includes a remarkable surge during the pandemic, where the company reported generating 4 million designs by October 2020 alone. By 2021, the total number of projects designed surpassed 5 million, with users creating over 100,000 PV designs weekly, showcasing the platform's scalability and effectiveness (source: thesoftwarereport.com). Key clients include industry leaders such as SunPower, Vivint Solar, and Qcells North America, indicating the platform's strong market presence and reliability among major solar installation firms (source: promptloop.com).

Recent Developments

In the past two years, Aurora Solar has made significant advancements in its technology, including the introduction of storage solutions for self-consumption modeling, which helps users optimize their ROI while minimizing grid reliance. The company has also focused on enhancing data accuracy for solar systems, adapting to the changing landscape of solar incentives (source: aurorasolar.com). While no major contracts or acquisitions have been reported since the $200 million Series D funding round in 2022, the company has maintained its growth trajectory, empowering over 7,000 professionals globally and achieving high-volume usage with over 100,000 designs generated weekly (source: thesoftwarereport.com).

Working There

Aurora Solar offers a diverse range of roles across various departments, including engineering, product development, revenue, customer success, marketing, finance, and operations. The company is headquartered in San Francisco, California, which serves as its sole operational hub. The culture at Aurora Solar is characterized by collaborative innovation and a customer-centric approach, reflecting the high-growth environment typical of tech startups. While specific employee benefits are not publicly detailed, the rapid growth to approximately 170 employees by 2020 suggests a dynamic workplace that values talent and efficiency (source: thesoftwarereport.com).

Contact


Last updated on 2025-12-27 | Report an issue

Aurora is on a mission to create a future of solar for all. Our award-winning software puts the power of data and technology into the hands of every solar professional to make solar adoption simple and predictable. Our software has designed millions of solar projects so far, empowering solar companies to sell, design, and install residential and commercial solar arrays accurately, seamlessly, and at scale.

We've been named one of "The Best Remote Companies To Work for in 2025" by BuiltIn.com and have been recognized for the second time as a Certified Green Business (CGB) with the city of San Francisco. We're in this together to support the world's transition to solar.

About the Team

Aurora's marketing team is collaborative, low-ego, and driven by impact. We're here because we believe great marketing accelerates solar adoption and we take that responsibility seriously.

We work closely across the company to turn ideas into campaigns that connect with real people and drive real results. We care about craft, respect our customers, and move fast without losing thoughtfulness. And yes, we enjoy working together while we do it.

About the Role

As a Marketing Manager, you'll play a hands-on role in bringing Aurora's demand generation strategy to life. This is an execution-forward role where your work shows up quickly and makes a difference.

You'll help launch and run multi-channel campaigns that drive engagement and pipeline, partnering closely with teammates across demand generation, design, product marketing, communications, and operations. From emails and in-app messages to events and sponsored campaigns, you'll turn plans into polished execution.

If you enjoy variety, collaboration, and seeing your work out in the world, this role gives you room to contribute, grow, and build momentum fast.

Your Impact

  • Bring campaigns to life by executing touchpoints across channels, including email, in-app messaging, sponsored media, webpages, and organic social media
  • Support Aurora's events program by managing virtual events and providing on-site support for a small number of in-person events each year
  • Provide project management support for campaigns and initiatives, including managing tasks in JIRA, leading working sessions, and contributing to cross-functional teams
  • Leverage HubSpot and Salesforce Sales Engagement to deliver emails, manage operational workflows, and maintain a healthy contact database
  • Manage key vendor relationships with industry groups and external partners
  • Keep day-to-day marketing operations running smoothly, including managing shared inboxes and supporting team workflows

What You Bring

  • 5+ years of experience in marketing with exposure to multiple disciplines or channels
  • Hands-on experience with multiple marketing disciplines and/or marketing channels
  • Familiarity with key parts of a modern marketing tech stack, such as HubSpot, project management tools like JIRA or Confluence, and virtual events platforms like Goldcast
  • Comfort collaborating with internal teams like sales and operations, as well as external vendors and partners
  • Strong organizational skills, clear communication, and the ability to prioritize, adapt, and problem-solve as work evolves

Nice to Haves

  • Experience working at a SaaS company and/or a startup environment
  • Exposure to both B2B and B2C marketing; this role is primarily B2B-focused, but B2C familiarity is a plus
  • Experience with Aurora's broader tech stack, including tools like Slack, Canva, and Google Workspace

What We Offer

  • 🏖️Flexible PTO - Take the time when you need it
  • 🍼Parental Leave - 16 weeks with 100% base salary + gradual return to work
  • 💰WFH Stipend - An initial $500 (Non-engineers) or $750 (Engineering roles)
  • 🏢 Coworking Stipend - $300 / month if you prefer to be at a coworking facility near you
  • ☀️Energize Fridays - Company-wide days to log off and recharge
  • 📶Connectivity Stipend - Up to $100 / month towards internet or phone
  • Learning & Development - $720 / annually to use towards professional development (You have to complete 90 days of employment to receive this stipend)
  • 🩺Medical, Dental, and Vision - Premiums are 100% covered for Aurorans and 90% for dependents
  • Please take a look at our 2025 U.S. Benefits Booklet for a deeper dive into our offerings

Where Aurorans are: Aurora currently has teams within the US, Canada, Mexico, and Germany with additional locations on the horizon. We're united in our work to support the world's transition to solar!

Aurora is dedicated to building a diverse and inclusive workforce of people who believe in and are passionate about creating a future of solar energy for all. We are an equal opportunity employer, we welcome and consider qualified applicants regardless of gender identity, sexual orientation, race, religion, age, national origin, citizenship, pregnancy status, veteran status, or any other differences. We encourage you to apply even if you believe that you do not meet all of the above criteria!

Aurora is committed to creating an inclusive and accessible experience for all candidates. If you require a reasonable accommodation that would better enable your success during the application or interview process, please complete this form.

Compensation Range: $89.3K - $145K

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About the role

January 7, 2026

Full Time

Company

January 7, 2026

Flexible

USD 89k–145k yearly

Aurora Solar

aurorasolar.com

  •  United States

5+ years

UTC-05:00 — UTC-08:00

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