Marketing Operations Manager

Job Description

Uplight is creating a new category of energy. We make software that manages energy resources in homes and businesses-including things like smart thermostats, electric vehicles, solar panels, storage batteries, heat pumps, and even people's behavior-to generate, shift, or save energy to balance the grid, making it more efficient and reliable. This creates clean energy capacity that can be used by the power grid instead of burning more fossil fuels. Our solutions accelerate the transition to clean energy and save money for energy customers.

We are seeking a Marketing Operations Manager to join our team and help us achieve our ambitious goals for our business and the planet.

As a Marketing Operations Manager, you will play a crucial role in enhancing our marketing efficiency and effectiveness. You will lead the development and implementation of strategies to streamline Uplight's B2B marketing processes, optimize our use of marketing technologies, and ensure seamless collaboration across our marketing and sales teams. Your analytical mindset and expertise in marketing automation and CRM systems will drive data-driven decision-making, enabling us to achieve our marketing goals and optimize marketing campaigns and channels.

How you will make an impact

• Pardot Admin & MarTech
  • Serve as the primary admin for Pardot, responsible for building and maintaining workflows, integrations with other tools, user permissions, and staying current with Pardot features to ensure the platform is fully leveraged.
  • Troubleshoot sync issues, configure API connections, manage field mapping, and collaborate with cross-functional teams to ensure tools work together effectively to support campaigns, reporting, and lead management.
  • Stay up to date on emerging MarTech and AI tools and technologies, identifying opportunities and conducting tests to optimize Uplight's marketing tech stack.
• Data Management & Reporting
  • Maintain data hygiene in Pardot and Salesforce to ensure accurate, consistent, and reliable information across systems.
  • Develop dashboards and reports to track marketing performance, pipeline influence, and ROI.
  • Partner with Sales Ops to ensure alignment on shared definitions, data flows, and reporting standards.
  • Partner with the demand generation team to operationalize and optimize campaigns across channels, including paid media, email, website, and account-based marketing (ABM).
• Lead Management
  • Build, document, and optimize lead lifecycle processes, including scoring models, routing rules, and MQL/SQL definitions.
  • Collaborate closely with Sales and SDR teams to ensure timely and accurate handoffs.
  • Monitor funnel conversion performance and identify opportunities to improve velocity and lead quality.
• Privacy & Legal Compliance
  • Build, maintain, and enforce marketing practices that comply with global privacy and data protection regulations such as GDPR, CCPA, and CAN-SPAM.
  • Maintain up-to-date knowledge of legal requirements and configure system settings to enforce consent and opt-out preferences.

What you bring to Uplight

• 3+ years of experience in a marketing operations or related role, preferably on a B2B team
• Proficiency with marketing automation platforms (Pardot preferred) and Salesforce CRM
• Strong analytical skills and a data-driven mindset with experience building reports and dashboards
• Proven ability to manage multiple projects and deadlines in a fast-paced environment
• Excellent cross-functional collaboration and communication skills
• A proactive, problem-solving mindset with strong attention to detail

Why Join Uplight in Leading the Fight Against Climate Change?

At Uplight, we're not just offering a job - we're offering a chance to be part of the solution to one of the world's biggest challenges. As a certified B Corporation, we're deeply committed to both social and environmental responsibility. Here's why you should join our team of passionate Uplighters:

• Make a Meaningful Impact: Your work directly impacts our mission of decarbonization and building a more sustainable future.
• Grow Your Career: We offer ample advancement opportunities, robust learning and development programs, and a supportive team environment that fosters collaboration and innovation.
• Thrive: We offer comprehensive benefits, including flexible time off, generous parental leave, a wellness stipend, and work flexibility to help you thrive both personally and professionally.
• Belong to an Inclusive Community: We celebrate diversity and foster an inclusive workplace where everyone feels respected, empowered, and heard. Our Employee Resource Groups offer opportunities to connect with colleagues who share your interests and backgrounds.
• Be Part of a Growing Movement: Join a team of dedicated individuals who are passionate about creating a more sustainable future. We offer a collaborative environment where your ideas are valued and your contributions

Salary Range: $67,000 to $80,000 USD + bonus

In accordance with the Colorado Equal Pay for Equal Work Act, the approximate annual base compensation range is listed above. The actual offer, reflecting the total compensation package and benefits, will be determined by a number of factors including the applicant's experience, knowledge, skills, and abilities, as well as internal equity among our team.

Uplight provides equal employment opportunities to all employees and applicants and prohibits discrimination and harassment of any type without regard to race (including hair texture and hairstyles), color, religion (including head coverings), age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.