Head of Design

Job Description

Good Energy is one of the UK's original renewable energy pioneers, built around the belief that people should be able to take practical action on climate change. Today, we're expanding beyond energy supply to help customers generate, store, share and use clean power.

Our ambition is to create the most trusted digital customer experience in UK clean energy, which works for both business and domestic customers, empowering them to generate, store, and trade energy seamlessly through one integrated ecosystem.

As Head of Design, you'll lead the creation of experiences that make complex energy journeys feel simple, intuitive, and genuinely human. This is a senior leadership role: you'll shape the design culture, capability, and customer experience of a company helping accelerate the transition to cleaner energy, while bringing a strong customer and experience perspective into strategic decisions across the business.

You'll lead a talented design team, working closely with product, engineering, commercial, service and operational leaders to create experiences that customers love across web, app, service, and operational touchpoints. You'll be expected to influence beyond Design, building alignment with senior stakeholders and helping the organisation make better decisions grounded in customer insight.

We're looking for someone who combines strong design craft, systems thinking, customer obsession, and modern leadership - someone who can elevate both the quality of our experiences and the way we work together.

What You'll Do

Define the experience vision

• Shape the end-to-end customer experience across supply, install, and services.
• Create a clear design vision that simplifies complex journeys, builds trust with customers, and gives senior leaders confidence in where we are heading.
• Ensure experiences feel connected, intuitive, and consistently high quality across all touchpoints
• Position design quality and customer experience as strategic differentiators for Good Energy

Lead and grow a high-performing team

• Build, mentor, and inspire a multidisciplinary design team
• Create a culture of curiosity, creativity, collaboration, and high standards
• Support designers in developing their craft, confidence, and strategic impact
• Embed design deeply into product development
• Partner closely with Product and Engineering leadership from discovery through to delivery
• Champion customer-centred design and evidence-based decision making
• Ensure design is involved early in shaping problems, not just validating solutions

Create scalable systems

• Drive consistency and efficiency through strong design systems and scalable patterns
• Help shape experiences across interconnected platforms, APIs, and services
• Balance customer needs, technical constraints, and commercial priorities

Champion insight, experimentation, and innovation

• Use research, analytics, and experimentation to improve experiences continuously
• Bring in best-in-class thinking from leading digital organisations
• Explore how AI, automation, and emerging technologies can improve both customer and designer experiences

Influence across the organisation

• Build strong relationships with senior stakeholders across the business, including Product, Engineering, Commercial, Operations and SLT
• Bring clarity and confidence to discussions around customer experience, design quality, prioritisation and trade-offs
• Constructively challenge assumptions and help senior leaders make better decisions grounded in customer insight, evidence and experimentation
• Help create a collaborative, forward-looking product, design, and engineering culture

What you'll need to succeed

Essentials

• Proven experience leading design teams in a digital, customer-focused organisation
• Strong track record of delivering high-quality consumer experiences across web and/or app
• Experience building and evolving design capability, culture, and systems
• Experience influencing senior leaders and shaping experience strategy beyond a single product or channel
• Exposure to AI-enabled experiences, automation, or personalization

Leadership & Collaboration

• Inspiring and empathetic leader with high standards and strong coaching skills
• Highly collaborative, with experience partnering deeply with Product and Engineering leaders
• Comfortable influencing at senior and executive levels, simplifying complexity and creating alignment around difficult decisions
• Able to operate as a senior organisational leader, not only as the leader of Design

Design & Systems Thinking

• Strong understanding of UX, interaction design, service design, and systems thinking
• Experience simplifying complex customer journeys and operational processes

Familiarity with platform thinking, connected services, and scalable digital ecosystems

Strong judgement in balancing customer needs, technical constraints and commercial priorities

Desirable

• Experience in energy, utilities, telco, fintech, or other regulated industries
• Experience in organisations undergoing digital or product transformation

Hybrid working explained: When and where you'll be in the office

Our office is based in Chippenham, Wiltshire. For this role, we're looking for candidates who can come in to our Chippenham office once a week based on location.

We offer both formal and informal flexible working options. Full-time hours are 37.5 per week, Monday to Friday.

The office is fully accessible, allowing everyone to participate fully in their working lives regardless of any mobility challenges. We promote work-life balance and flexibility through hybrid working, which combines both remote and office work.

Benefits you can rely on

Great allowances for hybrid working:

🏡 £500 work from home allowance - an annual allowance paid monthly alongside your salary to support with working from home costs.

🚆 £500 travel allowance - an annual allowance paid monthly alongside your salary to support with travelling to work costs.

📖 £500 annual development allowance: To spend on your chosen development area, whether that's in your current role, or future roles.

🎁20% annual bonus: company-wide bonus scheme designed to reward collective teamwork and delivery of results across the whole business.

🌞 Holiday: 25 days annual leave, a day off for your birthday, additional days leave for long service, plus bank holidays. You'll also have the option to buy additional leave, allowing for a better work-life balance.

💸 Ethical Pension with Aviva: Good Energy offers an ethical pension plan provided by Aviva, with employer-matched contributions up to 7.5% of your base salary.