Channel Strategy Sales Specialist
Sungrow Europe
Company Overview
Sungrow Power Supply Co., Ltd. (Sungrow Europe)
Munich, Germany
1997
Over 750 employees in Europe (Source: linkedin.com). Revenue of approximately 10.2 billion USD in 2023 (Source: pv-magazine.com).
What They Do
Sungrow is a leading manufacturer of photovoltaic (PV) inverters and energy storage systems used in various applications in power generation, including utilities, commercial, and residential buildings (Source: pv-magazine.com). The company has the largest dedicated research and development team in the inverter industry, with over 40% of its resources invested in research (Source: linkedin.com). Its product portfolio includes not only traditional solar inverters but also integrated energy management solutions, energy storage systems (ESS), and hydrogen production solutions (Source: pv-magazine.com). Sungrow has established itself as the most bankable brand in the inverter sector globally, holding a market share of over 15% in the PV inverter market (Source: linkedin.com).
Projects & Track Record
A notable project by Sungrow in Europe was the delivery of inverter solutions for a 90 MW photovoltaic plant in Germany developed by Enerparc AG (Source: pv-magazine.com). This plant utilized 21 units of the central inverter SG3125HV and 116 units of the string inverter SG110CX. The plant was expected to generate approximately 90 GWh annually and was fully commissioned in 2021 (Source: linkedin.com). Additionally, Sungrow contributed to the Huainan Solar Farm, which was the world's largest floating solar plant in 2017, producing enough energy for 15,000 households (Source: pv-magazine.com).
Recent Developments
In 2024, Sungrow experienced a significant slowdown in growth, with revenue increasing by only 7.76% to 77.857 billion Yuan (Source: pv-magazine.com). Nevertheless, the net profit for shareholders grew by 16.92% year-over-year, indicating an improvement in profit margins (Source: linkedin.com). In 2023, Sungrow developed the world's first 2000 V inverter, marking a significant technological advancement (Source: pv-magazine.com).
Working at Sungrow Europe
Sungrow Europe offers a variety of roles in engineering, sales, and customer service. The opening of the new Service Competency Center in Munich in September 2025 demonstrates the company's commitment to technical training and workforce development (Source: linkedin.com). The company has over 25 local offices in Europe and places great emphasis on local recruitment, with 98.4% of international employees being hired locally (Source: pv-magazine.com).
Last updated on Apr 21, 2026 | Report an issue
Job Description
We're thrilled to present a pivotal role for an adept individual to drive our distribution channel sales strategy within Germany. Curious what this is all about? Let's dive right in:
- Develop and execute comprehensive distribution channel sales strategies to expand our market presence across Germany.
- Identify new market opportunities and strategic partners, cultivating strong, lasting relationships with key distributors and installers.
- Increase market share and significantly grow sales revenue within the German distribution channels.
- Prepare precise sales forecasts, comprehensive KPI reports, and market analyses for leadership to guide strategic decisions.
- Monitor competitive landscapes, customer activities, and regulatory changes to adapt commercial strategies and enhance our value proposition.
- Collaborate with internal teams, including marketing and product management, to ensure alignment and effective channel support.
Your profile
All right, all right, that was intriguing, wasn't it? Now, in order to fit into this role and be happy for a long time, your ideal background should look a lot like this:
- Hold a minimum Bachelor's degree in Business Administration, Sales, Engineering, or a related field.
- Possess at least 5 years of relevant experience in distribution or channel sales, preferably within the renewable energy or inverter industry.
- Demonstrate a proven track record of developing and implementing successful sales strategies and exceeding targets.
- Exhibit strong analytical skills with the ability to interpret market data and forecast sales trends.
- Be prepared for regular travel within Germany to meet business demands and foster partner relationships.
- Show strong self-motivation, excellent negotiation and interpersonal skills, and a proactive, strategic mindset.
- German C2 proficiency and English C1 proficiency are required.
Our offer
Our team is at the forefront of expanding Sungrow's reach in the vital German market, connecting cutting-edge inverter and energy storage technology with our valued distribution and channel partners. We thrive on innovation and collaboration, committed to driving renewable energy solutions. Join us in a dynamic, international environment where your strategic contributions directly impact our growth and success, fostering a sustainable future.
Apply now
Job expired?Please let Sungrow Europe know you found this job on Rejobs. This will help us grow and get more people to work on renewable energy!
Apply now
Job expired?Please let Sungrow Europe know you found this job on Rejobs. This will help us grow and get more people to work on renewable energy!
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About the role
April 22, 2026
Full time
Company
- Munich, Germany
5+ years in distribution or channel sales
UTC+01:00
