Sales Director (m/w/d)
sonnen
Company Overview
Sonnen GmbH, a subsidiary of Shell
Wildpoldsried, Bavaria, Germany
2010
Over 700 employees worldwide (as of 2020) (source: wikipedia.org). Revenue data is not publicly available as the company is private.
What They Do
Sonnen GmbH is a leading company in the field of intelligent lithium iron phosphate (LiFePO4) home storage systems that are safe and sustainable. The products are designed to store excess energy from photovoltaic systems and promote energy independence for users. Key products include the modular sonnenBatterie, available in various sizes, as well as solutions like sonnenCommunity, which allows users to share renewable energy (source: sonnengroup.com). Sonnen has evolved from a battery manufacturer to an energy provider and operates one of the largest virtual power plants in the world, based on home storage systems.
Projects & Track Record
Notable projects by Sonnen include the sonnenCommunity, which connected over 50,000 households by 2020, enabling them to share renewable energy in a decentralized manner. By 2020, over 90,000 sonnenBatterien had been installed worldwide, allowing households to act as "small power plants" (source: sonnengroup.com). The production facilities in San Jose, California, and Atlanta, Georgia, support the U.S. markets and research and development. Sonnen has also partnered with companies like ES Solar and Haas Home Technologies to offer integrated solar battery solutions.
Recent Developments
In the past two years, there have been no major announcements or acquisitions; however, the acquisition by Shell in 2019 was confirmed in July 2023 (source: kfw.de). Sonnen continues to have over 90,000 installations and offers a standard 10-year warranty on its products. The ten-year anniversary celebration in 2020 highlighted the company's achievements, including connecting over 50,000 households and reaching a workforce of 700.
Working There
Sonnen offers a variety of roles in engineering, manufacturing, sales, and energy supply. The workforce has grown from 200 to over 700, indicating increasing demand in technical and expansion-oriented departments (source: wikipedia.org). The company culture fosters innovation and a decentralized team that operates in the rural environment of Bavaria while also acting globally. The headquarters is located in Wildpoldsried, where the core production of 1,000 units per month takes place.
Contact
Last updated on 2025-12-26 | Report an issue
Job Description
At sonnen, we're driven by a clear goal: creating a future powered by clean, affordable energy for everyone. That's why we make our customers independent - not only from fossil fuels, but also from rising electricity costs.
The key to this independence is our intelligent, all-in-one energy system. It combines solar panels, battery storage, energy tariffs, and wallboxes - all developed and manufactured in Germany.
As the first and only provider in Germany, we also connect thousands of home batteries into one shared network: the sonnenVPP, our industry-leading virtual power plant.
In short: every day, we're working to shape the energy future. And we'd be thrilled to have you join us!
In this role, you will have full responsibility for the commercial success and operational leadership of the Italian entity. You will combine strategic sales leadership with overall business responsibility, working closely with the parent company and other international business units.
What you will do to help drive energy transition
- You take full operational leadership and responsibility for all business processes of the Italian organization, ensuring a competitive cost and performance structure
- You develop, implement, and continuously optimize sales strategies to achieve revenue and profitability targets across B2B and B2C channels
- You drive sustainable and profitable business growth by defining strategic parameters, initiatives, and measures, supported by transparent and reliable reporting
- You ensure maximum customer satisfaction while consistently achieving all sales and commercial objectives
- You act as the main interface to the parent company, collaborating closely with group functions and other business units
- You lead, motivate, evaluate, and develop your management team and employees within your area of responsibility
- You actively contribute to personnel-related decisions (e.g. hiring, development, and individual HR measures) in close cooperation with the HR department
What you will need for that journey
- Completed university degree, preferably in Business Administration, Industrial Engineering, or a comparable field
- 10+ years of experience in B2B and B2C Sales and Business Development, ideally within the energy sector or renewable energy environment (e.g. decentralized energy generation, consumption, storage, mid-sized hardware manufacturers, or comparable industries)
- Proven track record in building and executing successful commercial and sales strategies
- Strong leadership experience with responsibility for teams and organizational structures
- Entrepreneurial mindset with a strong focus on results, customers, and long-term value creation
- Experience working in an international, matrix-driven environment is a strong plus
- Fluent English is required; Italian is mandatory
What you can expect at sonnen
- An atmosphere of openness, tolerance and mutual respect, where innovation is expected and encouraged
- 30-32 days annual vacation with increasing team membership
- Leasing of company (e-)bikes with up to 40% discount
- Flexible working hours and option working mobile
- Use of sports memberships (EGYM Wellpass, only €29.75/month) and discounts for other services and products
- Employee discount on our electricity tariff
- Regular team and company events
- We love dogs! You too? Feel free to bring your fellow friend to our offices
You feel we are a match? Apply now and help us to shape the energy transition together. We look forward to welcoming you to #teamsonnen!
Apply now
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About the role
February 5, 2026
Full Time
Company
February 21, 2026
Flexible
- Italy
10+ years
UTC+01:00
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