From US$18 /hr
14d ago
From US$18 /hr
14d ago
Job description
Momentum Solar is a premier residential solar provider with offices in multiple states nationwide. Founded in 2009, with an A+ rating from the Better Business Bureau. We manage the entire solar process for our customers, from sale to completed installation, making the transition to renewable energy seamless.
The Role
The Director of Retail Lead Generation owns Momentum Solar's retail brand ambassador program, built on our partnership with BJ's Wholesale Club. You'll set the strategy, lead the field team, and be accountable for program performance, making sure every in-club interaction delivers qualified leads and a best-in-class customer experience.
This is a road-warrior role based in the NY/NJ market. Most of your week is spent in clubs coaching your team, working with store and partner leadership, and driving results on the floor, with some remote days for planning, reporting, and executive reviews. It's a highly visible position reporting directly to senior leadership, with significant growth potential as the retail channel scales.
Key Responsibilities
Retail Strategy & Growth
- Develop and execute the retail brand ambassador strategy to drive qualified lead generation and brand awareness
- Own program targets for lead volume, lead quality, appointment sets, conversion, and ROI
- Expand the retail footprint by identifying new club locations, partnerships, events, and activation opportunities
- Own the BJ's partnership relationship at the regional and corporate level
- Ensure ambassadors act as trusted educators and brand representatives, not just lead generators
Leadership & Team Development
- Lead, coach, and develop Field Leaders and Retail Brand Ambassadors across multiple locations
- Be hands-on in the clubs: model the pitch, run in-field coaching, and set the standard
- Partner with Talent Acquisition to recruit and staff ambassadors quickly as locations open
- Design scalable onboarding and training programs, scorecards, and accountability for field performance
- Build a culture of professionalism, integrity, and high performance
Brand & Customer Experience
- Own pitch standards, uniforms, booth setup, and field presentation for brand consistency
- Partner with Marketing to align campaigns, promotions, and brand guidelines across retail activations
- Ensure every ambassador delivers a positive, compliant, customer-first experience
- Resolve escalations quickly and protect brand reputation in-club
Cross-Functional Alignment
- Work with Sales, Marketing, Operations, and Customer Experience to ensure a clean handoff from lead to appointment to install
- Partner with Legal and Compliance to ensure all retail activities meet regulatory and ethical standards
- Partner with Finance on budgeting, ambassador compensation plans, and cost-per-lead optimization
- Implement tools, CRM processes, and reporting systems to support scale
Performance & Analytics
- Track and optimize ambassador productivity, lead quality, conversion rates, and ROI by club and by rep
- Use data and market insights to refine staffing models, scheduling, and club placements
- Lead weekly and monthly business reviews with executive leadership
Qualifications
Required
- 7+ years of leadership experience in retail marketing, field marketing, brand ambassador programs, or solar/home services, including building or scaling a program
- Proven success managing large, distributed field teams across multiple locations
- Hands-on leadership style with a track record of coaching teams to hit targets
- Experience managing performance and budget accountability
- Strong command of KPIs and ability to turn data into action
- Ability to travel extensively throughout NY and NJ; valid driver's license and reliable transportation
- Based in NY or NJ
Key Competencies
Hands-on field leadership, retail execution at scale, brand stewardship, talent development, data-driven decision-making, partner relationship management, customer-centric mindset
Compensation & Benefits
- Base Salary: $140,000 - $200,000 annually, commensurate with experience
- Performance bonus tied to lead quality, retail growth, and efficiency metrics
- Health, dental, vision, and retirement benefits
- Travel and business expense coverage
- High-visibility role with a clear path to growth
Momentum Solar is an Equal Opportunity Employer.
Pay & benefits
US$140,000–200,000 /yr
+ Performance bonus tied to lead quality, retail growth, and efficiency metrics
Health insurance
Dental insurance
Vision insurance
Retirement plan
About this role
Posted
30 Sep 2026
Updated
30 Sep 2026
Job type
Full time
Workplace
Hybrid
Sectors
Working hours
UTC-04:00
Experience
7+ years of leadership experience
Employermomentumsolar.com
LinkedInMomentum Solar
About Momentum Solar
Company Overview
Name
Momentum Solar, LLC
HeadquartersSouth Plainfield, New Jersey, United States
Founded2009
SizeApproximately 5,000 to 10,000 employees (source: seamless.ai). Estimated annual revenue between $100 million and $500 million as of recent profiles, though exact 2023 figures are not publicly disclosed (source: bbb.org).
What They Do
Momentum Solar specializes in solar photovoltaic systems, focusing primarily on residential installations, with some commercial applications. As a full-service EPC (engineering, procurement, and construction) provider, the company manages all aspects of solar projects, including design, permitting, installation, and activation in-house (source: solartribune.com). Their product offerings include customizable solar panel installations utilizing high-quality modules from manufacturers such as LG, Q CELLS, Longi, Hyundai, Trina, and REC, paired with Enphase inverters. Additionally, they provide battery storage solutions for outage protection and peak shaving, along with various financing options like leases and Power Purchase Agreements (PPAs) (source: solarpowerworldonline.com). Target markets include homeowners across several states, emphasizing energy independence and bill reduction for eligible single-family residences and light commercial clients (source: highwire.princeton.edu).
Projects & Track Record
By 2019, Momentum Solar had installed a cumulative total of 174 MW of residential solar capacity, which is sufficient to power over 33,000 average American homes. This achievement reflects their extensive operations across seven states, including New Jersey, New York, Connecticut, Massachusetts, Florida, Nevada, Texas, Pennsylvania, and parts of California (source: highwire.princeton.edu). While specific project names are not detailed in available records, the company has consistently set installation records as part of its growth strategy, indicating a robust track record in the residential solar market (source: momentumsolarguy.com). Their client base primarily consists of individual homeowners, and they adeptly navigate government incentives and rebates to enhance customer value (source: mapquest.com).
Recent Developments
In the past two years, there have been no major announcements or contracts documented for Momentum Solar, but the company has maintained a steady growth trajectory, reportedly employing over 2,000 individuals by some counts (source: solarpowerworldonline.com). The firm has held an A+ accreditation from the Better Business Bureau since March 24, 2015, and has been recognized in Solar Power World rankings for installations in multiple years up to 2023, although specific MW figures have not been disclosed (source: bbb.org). Customer reviews indicate a mixed experience, with an average rating of 4.6 out of 5, but some complaints regarding sales pressure and contract issues have been noted (source: solartribune.com).
Working There
Momentum Solar offers a diverse range of roles across various departments, including sales, design, engineering, installation, permitting, customer service, finance, and corporate functions such as talent acquisition. With a workforce of over 5,000 employees, the company has scaled its departments to support its rapid growth (source: seamless.ai). Hiring occurs at multiple office locations, including their headquarters in South Plainfield, NJ, and additional sites in Cherry Hill, NJ; Brea, CA; Tampa and Orlando, FL; Plainview, NY; Stamford, CT; and Lancaster, PA (source: bbb.org). The company culture is characterized by rapid growth and direct access to executives, fostering mentorship opportunities for employees, particularly interns, as they navigate their careers in the solar industry (source: highwire.princeton.edu).
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